2016-2017 Undergraduate Catalog 
    Sep 25, 2023  
2016-2017 Undergraduate Catalog [Archived Catalog]

Agricultural Education, Communication and Leadership (B.S.) - Communication Specialization

Program Coordinator/Contact
Donald M. Marshall, Associate Dean and Director
Academic Programs of the College of Agriculture and Biological Sciences
Berg Agricultural Hall 156
E-mail: donald.marshall@sdstate.edu
Click here for additional information.  

Mary Arnold, Department Head
Department of Journalism and Mass Communication
Yeager Hall 211
E-mail: mary.arnold@sdstate.edu

Click here for additional information.  

Program Information
The Agricultural Education, Communication and Leadership Major  is a multidisciplinary program that provides a strong foundation in agricultural sciences. The major allows students the flexibility to select a plan of study based on their interests and skills by choosing one of three specializations: Education, Communication, or Leadership. Students specializing in communication take courses in agriculture along with courses in the Journalism and Mass Communication department.

Graduates of the Communication specialization report agricultural information to farmers and ranchers, consumers, governmental agencies, agribusinesses, commodity groups, and legislators through positions in public relations, sales, marketing, journalism, social media, and the government. 

Student Learning Outcomes
Upon completion of the Communication Specialization of the Agricultural Education, Communication, and Leadership Major, students will:

  • have introductory knowledge of animal science, agronomy, and agri-business.
  • have in-depth knowledge of journalism and mass communication.
  • demonstrate effective written and oral communications skills
  • be prepared for a career related to agribusiness communication.
  • locate and evaluate information to support communication
  • have sufficient core competencies for effective lifetime learning.
  • have a broad understanding of global challenges and issues related to food systems and agriculture and the ability to communicate these topics to the public
  • demonstrate critical thinking and decision making skills.

Equipment and Supplies
Students are encouraged to purchase a Macintosh laptop and software appropriate for the discipline.

Course Delivery Format
The program offers coursework in classroom, studio, online, and field-based settings.

Requirements for Agricultural Education, Communication and Leadership Major - Communication Specialization: 120 Credits

Bachelor of Science in Agriculture

System General Education Requirements

Institutional Graduation Requirements

College of Agriculture and Biological Sciences Requirements

Bachelor of Science in Agriculture Requirements: 11

Students who wish to complete a Bachelor of Science in Agriculture must complete a minimum of 11 credits from the approved list of Group 1 courses in Agriculture .  Some departments require specific courses from the list, whereas others leave the selection entirely to the student and the advisor.

SGRs, IGRs, and/or Major coursework may satisfy some or all of the above requirements.  Please review major requirements and the Group 1 list to determine if additional courses are required.


  • Agricultural Elective Credits: 9
    Select from the following disciplines: ABS, AGEC, AS, AST, DS, EES, FS, HO, NRM, PS, RANG, VET, or WL
  • MCOM or ADV Elective Credits: 9
  • Electives Credits: 21-22

Total Required Credits: 120


Students must have at least 25 credits in 300+ level courses, excluding internships, cooperative education, or field experience courses.