2018-2019 Undergraduate Catalog 
    
    Nov 27, 2024  
2018-2019 Undergraduate Catalog [Archived Catalog]

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PUBR 411-411L - Media Analytics and Studio

Credits: 3
Students will gain an understanding of industry trends, terminology, planning, and measurement models related to traditional, social and emerging media environments. The studio provides hands-on application of media analytic principles. Corequisites: PUBR 411L-411. Cross-Listed: ADV 411-411L .


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