2016-2017 Undergraduate Catalog 
    
    Nov 21, 2024  
2016-2017 Undergraduate Catalog [Archived Catalog]

Add to Personal Catalog (opens a new window)

PUBR 472 - Media Research and Planning

Credits: 3
This course develops the ability to conduct and analyze advertising and media research, and to prepare and execute a comprehensive consumer or audience plan. Cross-Listed: ADV 472 .


Check Course Availability




Add to Personal Catalog (opens a new window)