2013-2014 Graduate Catalog 
    
    Mar 29, 2024  
2013-2014 Graduate Catalog [Archived Catalog]

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ADV 676 - International and Ethnic Advertising

Credits: 3
This course develops an understanding of international and ethnic advertising and marketing. Students gain experience in marketing decisions that reflect an understanding of intercultural and international markets and explore the social and ethical issues in such marketing.


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