Dec 10, 2025  
2019-2020 Graduate Catalog 
    
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2019-2020 Graduate Catalog [Archived Catalog]

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MRCH 510 - Consumer Behavior in Merchandising

Credits: 3
Evaluation of psychological, sociological, and cultural theories of consumers’ behavior through the examination of factors influencing consumers’ decision-making process. Notes: Sections of this course are provided online through the Great Plains Interactive Distance Education Alliance.


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