2019-2020 Undergraduate Catalog 
    
    Mar 28, 2024  
2019-2020 Undergraduate Catalog [Archived Catalog]

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ADV 411-411L - Media Analytics and Studio

Credits: 3
Students will gain an understanding of industry trends, terminology, planning, and measurement models related to traditional, social and emerging media environments. The studio provides hands-on application of media analytic principles. Corequisites: ADV 411L-411. Cross-Listed: PUBR 411-411L .


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