MRCH 560 - Retail Analytics

Credits: 3

This course addresses the use of quantitative data from the merchandising industry to support managerial decision-making; specifically, how to format and analyze typical consumer data. Students will apply analytical approaches to problem-solving using Microsoft Excel including: Formulas, Functions, Solver, and Pivot Tables. This course will strengthen a student’s decision-making and analytical skills while providing new perspectives and approaches to apply quantitative techniques and methods to solve real-world business problems. Students will learn to summarize and present quantitative information designed for industry stakeholders. Notes: Sections of this course are provided online through the Great Plains Interactive Distance Education Alliance.

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