2016-2017 Graduate Catalog 
    
    Nov 23, 2024  
2016-2017 Graduate Catalog [Archived Catalog]

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ADV 576 - International and Ethnic Advertising

Credits: 3
This course develops an understanding of international and ethnic advertising and marketing. Students gain experience in marketing decisions that reflect an understanding of intercultural and international markets and explore the social and ethical issues in such marketing.


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