2012-2013 Undergraduate Catalog 
    
    Nov 21, 2024  
2012-2013 Undergraduate Catalog [Archived Catalog]

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ADV 476 - International and Ethnic Advertising

Credits: 3
This course develops an understanding of international and ethnic advertising and marketing. Students gain experience in marketing decisions that reflect an understanding of intercultural and international markets and explore the social and ethical issues in such marketing. Cross-Listed: ADV 676, MCOM 476-676


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