2012-2013 Undergraduate Catalog

Apr 20, 2024

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2012-2013 Undergraduate Catalog [Archived Catalog]

Advertising (ADV) Minor

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Requirements for Advertising Minor: 18 credits

ADV 370 - Advertising Principles Credits: 3
ADV 371-371L - Advertising Copy and Layout and Studio Credits: 3, 0
ADV 372-372L - Advertising Media Strategies and Lab Credits: 3
ADV 476 - International and Ethnic Advertising Credits: 3

Choose 6 credits from the following:

MCOM 243 - Public Relations Principles Credits: 3
ADV 314 - Sales, Promotion and Marketing Credits: 3
ADV 442-442L - Integrated Marketing Communication and Campaigns Studio Credits: 3, 0
ADV 472 - Media Research and Planning Credits: 3
ADV 489 - Portfolio Production & Design Credits: 1-3

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