2018-2019 Undergraduate Catalog 
    
    Dec 12, 2018  
2018-2019 Undergraduate Catalog
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ADV 371-371L - Advertising Copy and Layout and Studio (COM)

Credits: 3
Discussion of principles and techniques for developing creative campaigns. Laboratory assignments apply thinking, design, and writing skills to creative problems for different media and different targets. Encompasses creative development for all advertising media. Corequisites: ADV 371L-371.


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