2015-2016 Undergraduate Catalog 
    
    Mar 29, 2024  
2015-2016 Undergraduate Catalog [Archived Catalog]

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ADV 476 - International and Ethnic Advertising (G)

Credits: 3
This course develops an understanding of international and ethnic advertising and marketing. Students gain experience in marketing decisions that reflect an understanding of intercultural and international markets and explore the social and ethical issues in such marketing.


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